How to write a report that people will actually read
Producing reports is a necessary requirement for most organisations. But how can you grab and hold your reader’s attention so they read every word and engage with your story, rather than just flicking through the pages? Whether you’re compiling an Annual Report, Corporate Governance Statement or Sustainability Report, there are certain regulatory boxes you need…
Giving bad news to customers
What’s the best way to pass on news that you know your customers won’t like? If handled well, this can be a great opportunity to build a stronger connection and demonstrate your integrity.
How to work with a copywriter
If you’ve never worked with a copywriter before, you might be wondering what’s involved, whether it’s worthwhile, and most importantly, how much it will cost.
My new business
After 19 years of working in marketing, communications and copywriting roles for small businesses, big businesses and agencies, it’s finally time to go out on my own.